DIGITAL MARKETING
Serious stuff taught with
SIMPLICITY
(This is no BS class, just real result)
Six Weeks Masterclass
Digital Marketing Expert Program
As we are heading towards digitization, the conventional methods of marketing are shifting to online mode. The escalating demand for digital marketing can be seen among MBA students and professionals.
Here we are offering a six-week training program every Saturday & Sunday. The training program will be demonstrated by Mr. Amit Jadhav, who holds 20 years of Marketing experience and 10 years of Business experience.
The course is designed for MBA students and professionals pursuing MBA in digital marketing. It will help them to explore their professional skills and learn marketing tactics.
Never before in the history has technology been a driving force to define the way we do business. Today's customer is more educated than every before and he is not looking at informer he's looking at informal friend. Your buyer is socially connected, mobile and realtime informed. Digital marketing has collided the divide between Sales, Marketing, Branding, Business Development. You can only adapt or stay alive. Roles played by Sales and Marketing professionals are still the same but platforms and tools are different.
How can you benefit from this program?
The course will open up fresh opportunities for MBA students and professionals.
The syllabus is designed by industry experts who follow different approaches for explanation like live sessions, videos, and use cases.
It will help you to acquire skills in Marketing Analytics, Web Analytics, Digital Advertising, Business Growth Strategies, Social Media, SEO, and SEM. We will guide you through certain tools of Digital Marketing such as Google Ads, MailChimp, and Google Analytics.
Upon completion of the course, MBA professionals can enhance their chances for promotion. MBA students may also increase their prospects for new professional opportunities such as roles for Social Media Manager, Digital Marketing Executive, Market Research Analyst, or Advertising Manager.
Learn the Social Media Wheel of Attraction
Get proven readymade templates of lInked profile that get visitors.
Hack trending topics and automate content for posting without creating it.
Trick to connect with people who are 3rd level connections and beyond.
Message all your connections with automation tools.
Create stunning graphics with our designing one.
The Linked secret sauce which Linkedin doesn’t tell you.
Evaluate - digital presence
Understand your entire digital footprint
Know google registrations
Research reviews and ratings
What are people saying about you on internet
G.A.P. analysis to competition
Current site linkages
Your teams digital presence
Social media and website management
Understand website coding language
Know server details and certifications
Website analysis
Your current social media platforms with fans
Engagement percentage
Content analysis
G.A.P. analysis to competition
digital competitor analysis
Identify who your competitors are on social media
Know which platforms they’re on
Know what they’re doing on those platforms now
Know what they did before
Know how well their social strategy is working for them
Know their threats to your business
Identify gaps in your own strategy
Research of keywords
Analytics and Keywords
Competitive Analysis Report
Performance in PPC Tests
Keyword Research Report
Implementation Timeline
Tools to help you succeed
Trending Topics
Create a professional social media presence
Design Facebook / twitter / youtube cover images
Design page layouts for each of the social media sites
Update pending information
Your current social media platforms with fans
Integrate various sites with each other
HINGE activity
G.A.P. analysis to competition pages
Design strategy for Content creation
Analysis fo types of content that drive engagement in your industry
Implement and teach tools to create content
Tools for graphic design for posts on Facebook / Linkedin / Twitter.
Create and help with video content tools
Video audio images free tools throughout the year
Strategy for right content to generate leads
Integration with other channles and emails
Search Engine Optimization
Complete SEO Audit on your website
On-Site and Off-Site SEO Techniques.
Create SEO Optimized Landing Pages.
Technical SEO strategy + Optimization
Optimize Your Content for RankBrain
Accelerated Mobile Performance and Mobile Optimization
Web Analytics (Google Analytics,Search Console)
Advanced SEO Internal Deep Linking
Tools to automate Social media channels
Posts scheduling to various networking sites
Bot coding and execution for facebook
Auto responses setup
Intergration with CRM
Short links for analysis
Cross posting
Lead generation strategy
Create your buyer persona
Understand and search what networks your potential customers are on
Establish a CRM tool for daily activites
Design campaigns month-wise for lead generation
Funnel and reach prospects with right content
Establish synergy between your sales and marketing teams
Strategy for online/offline integration
Email marketing with social CRM
Setup email templates
Create your presence on email marketing tool
Capture leads from social directly into CRM via email marketing
Tools for extracting email addresses of potential customers
Scheduling month-wise
Short link creation for analysis
Campaign management
Hand holding for entire team to run Campaigns
Involve your team from Day 1 in the process
Adopt new tools and train your team for same
Distribute resources which can help throughout the year
Create a culture of independent brand ambassadors
Layout plan where every employee will addd to content creation
Social Media management tools with login password
Online help 365 days in case your team is stuck
Advertisement Strategy
How to build ads and audience
Finding visuals for your ads that work
Capturing lead from facebook lead generation ads
Creating custom audiences and audience insights
How to design campaigns and evaluate to grow funnel
Running video ads by creating video in free facebook tools
ROI by driving online traffic to offline source